ARE YOU AM I is a LA based brand created by fashion blogger Rumi Neely. Her designs have been featured online and in print by Vogue, Harpers Bazaar, WWD; as well as being a staple for it-girls like Kendall Jenner, Bella Hadid, Taylor Hill, and countless more.

To take her brand from an online success to the streets Rumi chose WWM’s flexible experiential space on fashionable Abbot Kinney.

AK Pop Up provided the Experiential space for sales, events, and added local insights to assist in the brand’s successful campaign.